Foreign Investors Show Renewed Interest in Pattaya Real Estate in 2025


The Pattaya property market continues to grow steadily in 2025 and is once again attracting strong attention from international buyers. Global analysts highlight a confident recovery in Thailand's residential sector, and Pattaya stands out thanks to its combination of pricing, quality of new developments and well-established infrastructure.
Steady Growth and Rising Activity in the Market
According to international publications, the number of residential transactions in Thailand is increasing compared to the previous year. Pattaya remains one of the cities where demand stays consistently high. Contributing factors include its convenient location, developed infrastructure and strong rental market driven by both tourists and long-term residents.
International Buyers Returning to the Market
Investors from Europe, China, South Korea and CIS countries continue to show growing interest in Pattaya. The warm climate, a wide selection of new projects and a clear legal process for foreign buyers make the city appealing. There is also ongoing discussion about raising the foreign ownership quota in condominiums beyond the current forty-nine percent. This possibility attracts buyers planning long-term investment strategies.
Current Price Trends in Pattaya
Below is the current overview of the market.
Average condominium price
from seventy thousand baht per square meter – new developments near the beach tend to be more expensive
Villa and house prices
from one hundred fifty to two hundred fifty thousand US dollars – premium beachfront properties start from ten million baht
Rental yields
condominium units generate around six to eight percent annually – villas reach seven to ten percent depending on area and occupancy
Demand dynamics in 2025
the country shows steady growth in residential transactions – Pattaya remains one of the most stable resort markets in Thailand
Buyer profiles
investors considering a second home, families planning relocation, buyers focused on rental income
Most Popular Areas of Pattaya
Pratumnak
Wongamat (North Pattaya)
Central Pattaya
Jomtien
East Pattaya
Na Jomtien
https://thai-residence.com/en/areas
Each area offers its own advantages which include local infrastructure, lifestyle, transport access and rental potential.
Why New Developments Lead the Market
Modern residential complexes attract the majority of foreign buyers. They offer ready infrastructure, furnished units, pool areas and layouts suitable for both living and renting. In 2025 new developments remain the most in-demand segment of the Pattaya market.
Current projects can be viewed here
What Foreign Buyers Should Keep in Mind
The process of purchasing property in Thailand is clear and straightforward. All steps from choosing a unit to completing ownership registration are described in detail in our property buying guide
https://thai-residence.com/en/info-guide/buy
Finding Options Within Your Budget
If you want to calculate rental yield, compare different areas of Pattaya or understand which type of property suits your goals you can complete a short questionnaire. We will prepare a personalised selection and share detailed recommendations
https://thai-residence.com/en/search
Source of Information
RP Realty Plus, July 2025 publication